The Allstate campaign, which was created with Leo Burnett Chicago, cleverly has its mascot character go through the same experience that many consumers have at the beginning of a new year, when they ...

Allstate today is unveiling an omnichannel campaign ahead of the Allstate Sugar Bowl on Jan. 1 that plays on the classic trend of making resolutions for the New Year, according to a press release ...

The new @Mayhem Twitter handle will provide devoted followers the opportunity to engage with Mayhem in a new way. Mayhem will also begin appearing on Vine and Instagram with extended content (videos ...

Often referred to as The Allstate Mayhem Guy, Dean Winters has built a lucrative career out of causing chuckle-worthy chaos to property in his long-running ad campaign for Allstate Insurance, which ...

Add Yahoo as a preferred source to see more of our stories on Google. SHORTSVILLE — After three hours of filming — not to mention the six or so hours of drive time to Brooklyn and an overnighter to ...

Allstate is reportedly reviving a popular character from its commercials. Actor Dean Winters became known for playing the dastardly and destructive Mayhem in the insurance provider's comical ads, ...

Allstate is bringing back “Mayhem,” the brand’s whimsical mischief maker, for a campaign that breaks during the college football bowl season. The #ResolutionsAreMayhem campaign will air during the ...

More than a year after being sidelined from Allstate’s advertising, Mayhem, the insurer’s trickster character long played by actor Dean Winters, is back. He first appeared in ads that ran during the ...

Are you a print subscriber? Activate your account. By Brian Bonilla - 58 min 45 sec ago By Tim Nudd - 1 hour 13 min ago 2 hours 43 min ago By Garett Sloane - 2 hours 58 min ago By Tim Nudd - 3 hours ...