It isn't clear whether they'll be using AI to create content.

Netflix announced this week that it is deploying a version of HDR for its programming that optimizes video quality across all device categories ranging from TVs to mobiles and tablets. HDR-VMAF, ...

Artificial intelligence (AI) hype is everywhere. But does AI truly have a place in the TV industry? But don’t be fooled, the AI revolution hasn’t quite reached your living room screen. Enthusiasm for ...

Netflix’s recommendation engine is the heartbeat of the platform, influencing over 80% of what people watch. AI and machine learning now power deeply personalized suggestions, thumbnails, and search ...

Netflix has introduced 'Clips', a vertical video feed offering short snippets of its movies and shows to make content discovery more interactive and mobile-friendly. Designed to compete with TikTok ...